“A Girl is a Half-formed Thing” Book Trailer

Book Trailer

“A Girl is a Half-formed Thing” Book Trailer

 

Concept, design and animation work for a Simon & Schuster Canada book trailer.

To introduce this fragmented, stream-of-consciousness novel, we animated the abstract cover painting in a piecemeal way. As the lines paint on it slowly reveals the entire cover, ending on the separate strokes that form into the words of the title. We worked with the original painting as much as possible in After Effects, blending the lines to give a feeling of wet paint drawing on. A slow, brooding soundtrack was chosen to match the mood of the book.